The challenge
This is placeholder content. The real case study writeup will go here once the work is fully documented. Placeholder Retail Ltd wanted to close the gap between category awareness and in-store conversion during a competitive peak trading period.
Our approach
This is placeholder content. TBK developed a fully integrated shopper programme spanning on-pack mechanics, in-store point-of-sale, and a supporting digital push aligned to the retailer’s app and loyalty programme.
What we made
This is placeholder content. Creative assets were produced for over 400 stores across multiple format variants. The campaign was retailer-aligned from the outset, with creative and mechanics approved through the retailer’s own activation guidelines.
Results
This is placeholder content. The campaign ran for six weeks across all store formats. Full post-campaign analysis will be inserted here once client sign-off has been received.
